İŞ BANKASI 2013 ANNUAL REPORT - page 64

Sustainability for İşbank is the basis to fulfill
commitments to stakeholders in the short, medium and
long term.
Sustainability is an important issue for the success, welfare
and future of the customers, business partners and all of
the stakeholders as well as for the Bank itself. Sustainability
has been prioritized at İşbank since 1924 and has guided the
Bank in all issues from product and service development to
service offering and adding value to society. İşbank evaluates
sustainability under the following titles and continues to work
to generate persistent value.
Economic performance
As a responsible corporate citizen, İşbank attaches the utmost
importance to protecting its capacity to meet the needs of
its customers accurately through its products and services,
with strength and stability in all activities which are crucial in
maintaining sustainable growth.
Contribution to economic development
İşbank extends the resources that firms and individuals need to
realize their investments, projects and dreams for the future.
The Bank continuously contributes to economic growth.
Activities to protect and improve the environment
İşbank sees environment as an indispensable fact which
must be protected to ensure a sustainable future. The Bank
proactively follows how the projects it extends resources to
impact the environment. On the other hand, İşbank conducts
many activities aimed at protecting the environment as a world
citizen.
Social responsibility projects aimed at creating a lasting
difference
With projects conducted in education, environment, culture and
art, İşbank aims to contribute to social development and make a
difference for the next generations.
Activities to improve the working environment, which
encourage participation, diversity and creativity
İşbank is among Turkey’s biggest and widest employers
with 24,129 employees. İşbank believes that its corporate
performance depends on the welfare and future of its
employees. Accordingly, the Bank continues to improve
its working environment, which respects human rights,
encourages participation and supports diversity and creativity.
İşbank is still the first choice for the most competent human
resources in the market.
Activities foreseeing the sustainability of supply chain
İşbank’s supply policy aims for the procurement of products
and services bought as part of operation cycle to be made from
a diversified and rich supplier pool. In addition, the Bank also
targets the development of long term and strong relations with
suppliers. In other words, sustainability in the supply chain
is an important and fundamental tool for İşbank, and also an
important determinant of its corporate performance.
Sustainability reporting
İşbank presents information concerning sustainability
performance in different axes to its stakeholders in the form
of annual sustainability reports which comply with Global
Reporting Initiative standards.
İşbank is a signatory of the UN Global Compact.
İşbank declared its commitment under the UN Global
Compact to the United Nations on 7
th
March, 2012. In its 2012
Sustainability Report, the Bank reported the developments
within the context of 10 global principles that it had adopted
and implemented in its activities.
İşbank has prioritized the notion of sustainability
since its establishment.
İşbank and Sustainability
Activities
62
İşbank
Annual Report 2013
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