İşbank increased its trading volume in the BIST
Debt Securities Market to the level of TL 3,400
billion.
İşbank and its Activities in 2013
Within the context of “Gold Meetings at our Branches” and
“Gold Meetings at Goldsmiths” services, launched in 2012,
the Bank accessed all of Turkey’s 81 districts in 2013. The aim
of the project was to facilitate the transfer of the so-called
“under-the-mattress” physical gold into the economy, in which
the Bank achieved considerable success. The “Gold Meetings
at Goldsmiths” services, designed with a creative, practical
and secure utilization of İşbank’s technological infrastructure,
marked a first of their kind in Turkey.
The leader in equities trading volume in Turkey
İşbank, together with its subsidiary, İş YatırımMenkul Değerler
A.Ş., accounted for 8.4% of the trading volume in the Borsa
İstanbul Equity Market, and maintained its long-running
leadership among the 89 brokerage firms active in this market.
With 23.5%share in the mutual funds market as of the
2013 year-end İşbank secured an 8 percentage points
margin over its closest competitor in the sector.
Reinforcing its leadership in the mutual funds sector in 2013,
İşbank is the founder in the fund markets with the highest
share in Type A and B funds with market shares of 36.3% and
22.7%, respectively.
İşbank’s “Money Box Fund”, developed especially for children
and the first of its kind in the country, accounted for 83% of all
Type A fund holders and 20.6% of the total portfolio size.
Within the scope of product development activities, two new
funds investing in global markets were opened to trading
for customers. The first one, The Global Stock Exchanges
Fund invests in equities, while the other one, the Global Debt
Securities Fund invests in debt securities. Accordingly, the Bank
developed a global fund package which contains the major
investable financial tools in foreign markets together with the
Global Commodities Fund Basket, which was launched back in
2011. Furthermore, the “Global Fund Bouquet” service, which
involves three global funds, was also offered to customers
providing them an opportunity to invest at once in an
investment composed of funds.
Within the scope of sharing its know-how practices with
the sector…
Valuation services provided for mutual funds set up by the
Bank or some of its subsidiaries were provided to a non-Group
company for the first time in 2011. The number of non-Group
funds receiving valuation services from İşbank continued to rise
during 2013.
İşbank is the first bank in Turkey licensed as a custodian.
İşbank is the first bank in Turkey to be licensed as a custodian
and to receive the permission to operate as a custodian to
provide custody services for portfolio management companies’
assets which are subject to individual portfolio management.
The Bank serves as the primary reference for newly established
asset management firms with its extensive know-how in this
area. By the end of 2013, İşbank had a market share of 38.0%
in custodian services for the assets subject to non-institutional
portfolio management.
İşbank in 2014
İşbank is determined to improve its market shares in
mutual funds, stocks, bills, bonds, private sector borrowing
instruments, repo, Eurobond and gold transactions via
-- the new products and services designed in line with customer
preferences and market conditions,
-- a competitive pricing policy, and
-- a wide variety of distribution channels that ensure the
uninterrupted supply of high-quality service.
Activities
44
İşbank
Annual Report 2013
