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Activities
More awards to İşbank
In 2015, İşbank was presented with a wide
range of prizes and awards, as it has been
for many years. These awards included:
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At the 2015 Stevie International Business
Awards, İşbank received the following
awards in the corresponding categories:
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“Golden Stevie” award in the “Best
New Product/Service in Customer
Services” category for “Login İşCep via
Touch ID”.
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“Silver Stevie” award in the “Best New
Product/Services in Financial Services”
category for the “İşCep” application.
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“Bronze Stevie” award in the “Bank/
Website” category for the Privia
website (privia.com.tr).
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“Best Bank Website” award in the
“Banking” category at the Web Awards
2015 for the Privia website
(privia.com.tr).
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At the Altın Örümcek 2015 jury
competition, İşbank received the
following awards:
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First prize in the “Internet Banking”
category for its Retail Banking Internet
Branch.
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Third prize in the “Corporate Website”
category for the Bank’s corporate
website
).
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In the public polling conducted within
the Altın Örümcek 2015 Awards through
SMS voting, the Bank’s corporate website
was chosen as
“Public’s Favorite” in the “Corporate
Website” and “Best Mobile Website”
categories.
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At MMA Smarties 2015, the Bank won the
following awards:
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“Silver” award in the “Mobile App”
category regarding the advertising
campaign for the ”Login İşCep via
Touch ID” application.
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With the same campaign, İşbank also
received the “Bronze” award in the
“Product/Services Launch” category at
the MMA Smarties-EMEA region.
At İşbank, business processes are
continuously improved.
Efforts for the complete renewal of the
Bank’s credit card system infrastructure
have continued. With the new system
infrastructure, the Bank aims to roll out
credit card related innovations more quickly,
increase product diversity and improve
branch transactions.
Efforts to activate the commercial loan
underwriting process were initiated
this year. Improvements to accelerate
branch transactions and enhance the
user experience of employees continued
throughout 2015.
Efforts to improve the technological
infrastructure continue.
İşbank continued to invest in the Bank’s
technological systems infrastructure in
2015, as well. During the year, the following
activities were conducted:
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The transformation of the IT
infrastructure and the data center both
proceeded in parallel.
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A more standardized and integrated
technology platform tailor-made to the
Bank’s future needs is currently under
development. With the multi-channel
architecture design, İşbank aims to
reduce complexity, ensure that products
and services are introduced to the market
more quickly, and provide an integrated
and a consistent channel experience.
The Bank plans to put innovations and
improvements in this area into practice in
2016 and 2017.
In the coming period, the Bank plans to take
necessary steps to establish new systems
infrastructures that will strengthen the
perception of İşbank as being the bank that
best knows and understands customers.
To this end, applications and programs that
will transform all of the banking channels
from being transaction-based to being
relationship-based are scheduled for
implementation.
İşbank continued with capital investments in its
technological infrastructure in 2015.
